Allied Global Marketing names Denise Parkinson as VP, business development |  News

Allied Global Marketing names Denise Parkinson as VP, business development | News

LA-headquartered analysis firm Allied Global Marketing has appointed Denise Parkinson as VP of business development. Denise Parkinson Based in London, Parkinson will work with Clint Kendall, Allied’s CEO; Adam Cunningham, chief strategy officer; and Kelly Estrella, chief of marketing operations. Parkinson is responsible for identifying and driving strategic new businesses to support the company’s continued growth. With more than 25 years of experience in entertainment marketing, Parkinson is an industry veteran, having worked across media companies, studios and agencies. Most recently, she served as global entertainment director overseeing business development for OneFootball, a football media platform with more than 85…
10 Marketing Strategies for Online Businesses

10 Marketing Strategies for Online Businesses

Opinions expressed by Entrepreneur contributors are their own. Starting an online business is great for bringing your products or services to a broader audience. However, the competition is fierce, and it can be difficult to stand out in the crowded online marketplace. That’s where marketing comes in. Implementing the right marketing strategies can increase your visibility, attract more customers and achieve online business success. Here are ten marketing tips that can help you achieve these goals. 1. Understand your target audience: It’s important to know who you are selling to, so you can create marketing campaigns that appeal to them.…
Super Power Your Decisions Online Course Launch – July 27th

Super Power Your Decisions Online Course Launch – July 27th

The ability to stay poised in the face of chaos is one of the most necessary skills in today’s volatile climate. Teams look to their leaders for a sense of assurance and steadiness that they are moving in the best direction and are focusing on the right tasks. Research shows that we tend to make more effective decisions when we include our intuition in the process. Emotions Vs. intuition Yet the hardest part is how do we separate us emotional reactivity from our intuitive intelligence? I know that I don’t trust my decision-making to the same degree when I’m coming…
What is Business Marketing?

What is Business Marketing?

Economic News, Jakarta – Business marketing is a way to promote the sale of services or products to other businesses. Typically, this is done by selling to other organizations or businesses that either resell the product or use it in operations. Some of the most successful marketing strategies in this field utilize a variety of approaches to reach customers. Business marketing is sometimes known by the acronym B2B or business-to-business. More than just a business, of course, you can buy services or products. The subscriber list may also include academics or other agencies, government agencies, or non-profit organizations. There are…