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IoT News – IoT Insights

Posted on July 7, 2023

IoT Analytics published the Q1/2023 update of their “Global Cellular IoT Module and Chipset Market Tracker & Forecast” – an interactive dashboard and structured market tracker that includes quarterly data on worldwide cellular IoT modules and chipsets from 2018 to Q1 2023, and forecast data from Q2 2023 to 2027. KEY QUOTES: Satyajit Sinha, Principal Analyst at IoT Analytics, comments: “The cellular IoT module market experienced a decline in Q1 2023, due to cautious end-user spending, device makers reducing inventory, and the ongoing semiconductor chip shortage. The slow recovery of the Chinese market and global uncertainties has significantly impacted the…

Wanna bet? NASCAR’s Denny Hamlin has a good idea (and there’s a bracket!)

Posted on May 1, 2023

Just because Denny Hamlin pitched it doesn’t mean it’s a dumb idea. How’s that for a ringing endorsement? A lot of NASCAR fans like to pick on Denny, partly because he says a lot of things with his mouth, and also isn’t afraid to speak with his bumper. When he admitted to wrecking Ross Chastain several weeks ago, got penalized for it, then appealed and suggested his admission shouldn’t be evidence … well, that might’ve been Peak Denny’s. In a roundabout way, I was reminded of the time Charles Barkley was claimed to be misquoted in his own autobiography. But…

The Drums | Activision Blizzard’s Head Of Business Marketing’s Top 5 Predictions For 2023

Posted on April 26, 2023

As marketers wake up to the fact gaming isn’t to be ignored, Jonathan Stringfield outlines how the space will evolve this year and where attention needs to be directed. Whereas 2022 signaled a partial return to social normalcy given waning concerns around the pandemic, we enter 2023 with economic abnormality looming. Soaring inflation, crashes in the technology industry and the threat of a more durable recession have caused the broader consumer, marketing and technology landscape to adopt a less optimistic outlook. And yet, as was the case during the depths of the pandemic, an otherwise negative set of circumstances allows…